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How General Contractors Can Improve PPC Campaigns

How General Contractors Can Improve PPC Campaigns

For most people in need of specific home services, time is of the essence when it comes to hiring a local general contractor. The urgency of upgrading your home, let alone enlisting any services in general, is a contributing factor to why 75% of consumers don’t even read past the first page of any given Google search results. 
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5 Ways To Attract Visitors To Your Website

5 Ways To Attract Visitors To Your Website

The need for a functional, efficient, and alluring virtual presence is essentially mandatory for a lot of businesses to succeed today, as well as moving forward. You can even have the most beautiful-looking website ever created, but if nobody visits it, how will it benefit your business? That’s where combining stunning web design with strategic digital marketing campaigns comes in handy.
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How to Make a Big Impact With a Small PPC Budget

How to Make a Big Impact With a Small PPC Budget

Every time you’re online, you see ads everywhere. They’re all over Google and every other website you visit, in between your friends’ and family members’ posts on social media, inside of emails, even sometimes popping up inside Facebook Messenger. It must be hard for all of those companies to compete with each other with all that noise, right? Those ads must cost a pretty penny.
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6 Must-Have Digital Marketing Tools for 2021

6 Must-Have Digital Marketing Tools for 2021

From a deadly virus and socio-political turmoil to the cooling economy, unprecedented changes and uncertainty kept us all scrambling to keep up this year. For businesses utilizing digital marketing, it’s been difficult to make reliable predictions about things like advertising costs or whether the current e-commerce boom will last.
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Get To Know Chase

Get To Know Chase

Paid digital advertising is a highly-effective way to enhance your digital marketing strategy. Pay-per-click (PPC) and keyword ads can help your business reach its target audience, connect with customers who are ready to buy, and reconnect with previous customers and website visitors.
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How to Advertise on Google to Boost Your Small Business

How to Advertise on Google to Boost Your Small Business

Most small business owners have heard of Google Ads and know they should be using the platform but feel they simply don’t have the time to learn. While hiring a digital marketing agency to run your Google Ads for you is one solution, it’s still helpful to have somewhat of an understanding of how it all works.
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 4 Popular Digital Advertising Strategies That Drive Success

4 Popular Digital Advertising Strategies That Drive Success

If you’re ready to ramp up your digital advertising strategy this year, it's time to revisit your options. Whether you’ve advertised in the past and want to build on your success, need to adjust your strategy for better results, or are starting from scratch, we recommend reviewing your goals and then choosing a platform and strategy based on those goals.
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So Many Digital Advertising Options, So Little Time

So Many Digital Advertising Options, So Little Time

Digital advertising is an incredibly cost-effective way to promote your business online. Through platforms such as Google AdWords and Facebook, you have the ability to reach more potential customers while staying in control of your own budget. These platforms also allow you to track your campaign performance and easily measure your return on investment.
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How the Rise of Voice Search May Be Impacting Your Business

How the Rise of Voice Search May Be Impacting Your Business

The way people search for information online continuously evolves as technology evolves. As a result, the rise of voice search has become a pivotal milestone in this evolution. While some users may still type their search query into their favorite web browser, you may have many potential customers who are now searching for information by speaking to their smartphone, Google Home, or other device.
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Why You Should Avoid Searching for Your Own Ads

Why You Should Avoid Searching for Your Own Ads

If your business is running campaigns on Google AdWords, you may find yourself wondering what your ads look like, or whether they are even showing for your targeted keywords. Whether you’re concerned about your campaign performance, or just curious, you may be tempted to Google your own ads. Many advertisers assume that as long as they don’t click on their ads, there will be no impact on their campaigns. However, there are many reasons why you should avoid searching for your own ads:
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