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5 Reasons Why Your Business Needs SEO

5 Reasons Why Your Business Needs SEO

If you want to create an effective online presence for your business, you need to include SEO as part of your digital strategy. Learn why it's a must, as well as more about each of the benefits of SEO, and you'll be on your way to stepping over your competition!
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The Ultimate Paid Advertising Guide for Small Businesses

The Ultimate Paid Advertising Guide for Small Businesses

Small business owners are no strangers to perfecting the art of cost-efficiency. Crunching numbers is an essential component of any small business owner's day-to-day tasks, whether it’s maximizing ROI on digital marketing strategies to cutting out coupons on toilet paper or paper towels! 
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How General Contractors Can Improve PPC Campaigns

How General Contractors Can Improve PPC Campaigns

For most people in need of specific home services, time is of the essence when it comes to hiring a local general contractor. The urgency of upgrading your home, let alone enlisting any services in general, is a contributing factor to why 75% of consumers don’t even read past the first page of any given Google search results. 
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6 Tips to Optimize Your Google My Business

6 Tips to Optimize Your Google My Business

Let’s cut to the chase: Google is your go-to resource for plotting out a last minute anniversary date night, and it’s specifically through Google My Business (GMB) listings that you’re able to immediately obtain any and all information you need regarding local businesses you’re looking to utilize. 
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How to Create a Digital Marketing Plan

How to Create a Digital Marketing Plan

All of these phrases and millions of others like them are typed into search engines on a daily basis! Long gone are the days of the phone books, the billboards, the newspaper ads; replaced with the immediate convenience, accuracy, and accessibility of the almighty Google search. 
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4 Ways Website Design Affects SEO

4 Ways Website Design Affects SEO

QUICK! What was the last thing you Googled? Cookie recipes? Movie releases? What was the name of that guy who sang about having a “Bad Day” fifteen years ago?? 
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Top 3 Ways to Increase Email Engagement

Top 3 Ways to Increase Email Engagement

Flight discounts, shoe coupons, magazine subscriptions – opening your email inbox can be quite the crapshoot of offers! But amidst the sea of junk mail, there are often diamonds in the rough of your inbox; content that sparks your curiosity and compels you to click beyond the subject line. 
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