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Why Your Business Needs A Video Marketing Strategy

Why Your Business Needs A Video Marketing Strategy

Are you getting the most from your digital marketing presence? If you’re not sharing video content, you’re missing out on some major opportunities. Video content makes it possible for businesses to connect with current and potential customers in unique ways, and drive more meaningful engagement.
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Get To Know Reid

Get To Know Reid

Have you ever wondered what it would be like to have a professional videographer on your marketing team? Our Digital Media Specialist, Reid, works closely with our clients to plan, capture, and edit content that tells their unique stories on various digital platforms. With a strong background in creative writing, Reid works to develop engaging, start-to-finish concepts for all of his photography and videography projects.
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Video Marketing Options You Should Explore This Year

Video Marketing Options You Should Explore This Year

Video content marketing can be a powerful complement to your existing marketing strategy, helping you draw in new customers or reconnect with previous customers. As the popularity of video content continues to soar, video has become increasingly accessible to businesses of all sizes. Large corporations or small, family-owned business can now leverage the power of video marketing and enjoy the benefits.
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 4 Popular Digital Advertising Strategies That Drive Success

4 Popular Digital Advertising Strategies That Drive Success

If you’re ready to ramp up your digital advertising strategy this year, it's time to revisit your options. Whether you’ve advertised in the past and want to build on your success, need to adjust your strategy for better results, or are starting from scratch, we recommend reviewing your goals and then choosing a platform and strategy based on those goals.
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4 Reasons Why You Need to Be Using Video Ads for Your Small Business

4 Reasons Why You Need to Be Using Video Ads for Your Small Business

Have you considered using video for your small business’s marketing? Video is a creative and highly-effective way for businesses of all sizes to connect with their customers online. If you’re trying to decide if video advertising is the right fit for your business, here are a few benefits to keep in mind:
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Why You Should Avoid Searching for Your Own Ads

Why You Should Avoid Searching for Your Own Ads

If your business is running campaigns on Google AdWords, you may find yourself wondering what your ads look like, or whether they are even showing for your targeted keywords. Whether you’re concerned about your campaign performance, or just curious, you may be tempted to Google your own ads. Many advertisers assume that as long as they don’t click on their ads, there will be no impact on their campaigns. However, there are many reasons why you should avoid searching for your own ads:
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What Facebook’s Recent Changes Mean for Your Business

What Facebook’s Recent Changes Mean for Your Business

Since its creation in 2004, Facebook has developed into the most popular social media platform. As more users joined the platform, more brands and businesses followed suit. However, with so many brands and businesses now using Facebook to reach their customers, users’ News Feeds have become saturated with promotional posts. Facebook’s team is now looking to change that and create a better user experience.
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How Video Is Changing The Way We View Marketing

How Video Is Changing The Way We View Marketing

The world of digital marketing is always changing. Many of your current customers and potential customers are interacting with online content in new ways and on new devices from a variety of locations. With these changes, businesses have several different opportunities to connect with current and potential customers.
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