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How to Make a Big Impact With a Small PPC Budget

How to Make a Big Impact With a Small PPC Budget

Every time you’re online, you see ads everywhere. They’re all over Google and every other website you visit, in between your friends’ and family members’ posts on social media, inside of emails, even sometimes popping up inside Facebook Messenger. It must be hard for all of those companies to compete with each other with all that noise, right? Those ads must cost a pretty penny.
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6 Must-Have Digital Marketing Tools for 2021

6 Must-Have Digital Marketing Tools for 2021

From a deadly virus and socio-political turmoil to the cooling economy, unprecedented changes and uncertainty kept us all scrambling to keep up this year. For businesses utilizing digital marketing, it’s been difficult to make reliable predictions about things like advertising costs or whether the current e-commerce boom will last.
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Get To Know Chase

Get To Know Chase

Paid digital advertising is a highly-effective way to enhance your digital marketing strategy. Pay-per-click (PPC) and keyword ads can help your business reach its target audience, connect with customers who are ready to buy, and reconnect with previous customers and website visitors.
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Understanding the Basics of Retargeting Ads

Understanding the Basics of Retargeting Ads

It can take a lot of work to drive steady, high-quality traffic to your business’s website. Between search engine optimization, social media marketing, digital advertising, and more, you may be investing a great deal of effort and budget promoting your business online. With so much of your marketing efforts devoted to getting the right traffic to your website, it can feel like a major defeat when much of that hard-earned traffic leaves your site without taking action.
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 4 Popular Digital Advertising Strategies That Drive Success

4 Popular Digital Advertising Strategies That Drive Success

If you’re ready to ramp up your digital advertising strategy this year, it's time to revisit your options. Whether you’ve advertised in the past and want to build on your success, need to adjust your strategy for better results, or are starting from scratch, we recommend reviewing your goals and then choosing a platform and strategy based on those goals.
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What is Retargeting and How Effective is It?

What is Retargeting and How Effective is It?

Whether you’re currently running digital ads for your business, or are still just exploring the possibility, you’ve probably heard of retargeting ads. And, if you spend time shopping or researching online, you’ve probably also seen plenty of retargeting ads.
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Increase your AdWords ROI with these 3 tips

Increase your AdWords ROI with these 3 tips

Advertising on Google AdWords can be an incredibly cost-effective way to reach potential customers who are actively looking for your products or services online. However, it takes time and effort to refine your campaigns and achieve the best possible performance.
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