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From a deadly virus and socio-political turmoil to the cooling economy, unprecedented changes and uncertainty kept us all scrambling to keep up this year. For businesses utilizing digital marketing, it’s been difficult to make reliable predictions about things like advertising costs or whether the current e-commerce boom will last.

A captivating video is arguably the most effective way to tell a story or convey a message. With video, you can expand beyond the written word and immerse the audience in your narrative through colors, shapes, facial expressions, sound, timing, special effects, and more.

Whether you’re the head of a family business that’s endured for decades or an entrepreneur who recently launched a startup, there’s always more to learn about running a successful business. Knowledge is power!

Running a business means constantly acquiring new data. Every time someone on your team interacts with a potential or existing customer, your company receives new information that can be used to provide better customer service, increase sales and customer retention, and even improve your business.

Business owners are used to compromising and problem solving on the reg, but we can probably all agree that COVID-19 has presented unprecedented challenges. Over the last 7-8 months, businesses all over the country and across nearly every industry have been affected by the virus in many ways, from economic losses and disruptions in supply chains to the ongoing challenge of conducting operations mostly – and for some businesses completely – online.

Web design involves so much more than creating a website that looks nice. At Triton Commerce, our websites are tailored to each client’s brand and industry. Through a structured approach toward conversion, they not only look amazing, but also produce real results, like web traffic, brand awareness, and contact form sign-ups.

Testimonials are a critical asset for small business owners, and these days, most people share and search for reviews online. Inc. says 91% of people regularly or occasionally read online reviews, and 84% trust online reviews as much as their friends, so if you’re not monitoring and responding to yours, start now! (With our guidance, of course.)

It goes without saying that today’s business owners across all industries face uncertainty about the future, among other challenges. Whether you run a start-up or an established company, small business owners must constantly adapt to survive and thrive in these rapidly changing times. Fortunately, some strategies for growing your business can be outsourced, such as digital marketing. Partnering with an agency can help you stay connected with your online audience while you focus on running your ...

If you run a Facebook page for your business, you’ve probably noticed the blue “Boost Post” button in the lower right corner of your social posts when you’re logged into your business account. When you hover your mouse over it, it says, “Boost your post to reach more people.”

When video is everywhere, you need to do more to stand out! Learn how your company can use video marketing to get ahead of your competition.

Remarketing ads target potential customers who have shown interest in your company but haven’t converted. Do they actually work? Learn more about remarketing ads from the digital marketing experts at Triton Commerce.

Have you ever looked at a website, clicked on various buttons, and wondered how all of the features worked? While a web designer is the person who lays out the way a website looks, a front end developer is the person who uses coding languages (HTML, CSS, and JavaScript) to implement the design on the web. If you go to any site, you can see the work of a front end developer everywhere, from the navigation to the way a site looks different on your phone.