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Triton Commerce Blog

Marketing, and the best tools for successful execution of your marketing strategy, is constantly changing.  Don't worry though, we stay up to date the latest (and greatest) digital marketing trends, so you don’t have to. 

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ROI, PPC, SEM, and SEO: Vital Marketing Acronyms You Need to Know

ROI, PPC, SEM, and SEO: Vital Marketing Acronyms You Need to Know

Digital marketing offers business owners a wide variety of opportunities to connect with current and potential customers. Businesses of virtually any size, and within any industry, can use digital marketing as a powerful and cost-effective method to achieve real, trackable results. Through digital advertising campaigns you can increase brand awareness, target and acquire new customers, and stay connected with your current customers as well.
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Social Media: So Many Options, So Little Time

Social Media: So Many Options, So Little Time

No matter what products or services you offer, chances are that your ideal customer is active on social media. Through engaging social media content and highly-targeted advertising campaigns, businesses are now able to more easily reach their target audience. While social media offers businesses the opportunity to connect with their customers online, creating and implementing a social media marketing strategy takes time. With so many options to choose from, you may find yourself struggling to de...
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The Impact of Online Reviews on Your Small Business

The Impact of Online Reviews on Your Small Business

Your customers are talking about your company online, and you should pay close attention to what they are saying. Carefully monitoring your online reviews can be time consuming and how do you know what to exactly respond with? In this month's blog the team at Triton Commerce shares insight in how reviews can help - or hinder - your business and where to turn for help in managing your online reputation.
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 A Website vs Social Media: Where Should I Spend My Marketing Dollars?

A Website vs Social Media: Where Should I Spend My Marketing Dollars?

As a small business owner, you may often find yourself faced with the challenge of accomplishing as much as possible within a very limited marketing budget. A focused marketing strategy is key in helping your business grow, but how do you know what specific marketing tools will be most effective for you and your business? If given the option of launching an inbound marketing plan versus a social media strategy in 2017, which would work better?
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5 Best Tips for Increasing Your Followers on Facebook

5 Best Tips for Increasing Your Followers on Facebook

First, let’s review why a business may even want followers on Facebook. This seems like a simple question for most to answer: the more followers your business has, the have the larger the “free” audience reached by the information shared on your Facebook page. Followers are free so the more you have, the wider your net of information about your business will be spread. Here are a few steps to follow that will help increase the number of followers your business has on Facebook:
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Importance Of Unique Content On Your Website

Importance Of Unique Content On Your Website

Ax-Man Surplus has a very loyal following. If you’re not familiar with any of the three stores in the Twin Cities, they are emporia of extra odds and ends that the store’s owners have found interesting. You might find a gas mask next to a set of calligraphy pens near telephone cables and circuit boards and giant rubber bands. Tinkerers, school teachers, and the curious among us frequent Ax-Man, just to see what strange things have recently come in.
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